Update Management with API

For most online shopping sites, the power of customer reviews cannot be overstated. They influence purchasing decisions, shape product perceptions, and define customer satisfaction. Recognizing the importance of review management to handle feedback effectively, Ayrshare presents its Review API, designed to simplify the management of reviews across various platforms including ratings on Facebook Pages and reviews of Google Business profiles, displayed on Google results and Google Maps .

Ayrshare’s Social Media API: Simplifying Integration

Ayrshare’s Reviews API is part of its comprehensive social media API, which simplifies the integration of social media management features into your applications. This API is designed to make it easy for developers to implement update management functions without the hassle of dealing with multiple API integrations. With Ayrshare, you can manage reviews from different platforms, providing a unified way to review statistics and response strategies.

Features of the Ayrshare Reviews API

The Ayrshare Reviews API stands out for its robust set of features that cover all aspects of review management:

• Return Updates: Download updates from multiple platforms, bring them to one dashboard for efficient management. The API provides detailed information about each review, including the reviewer’s details, the rating given, and the content of the review itself.
• Review the statistics: In addition to collecting reviews, the API offers analytics capabilities, giving businesses insight into overall customer sentiment on average. This data is useful in understanding customer satisfaction and identifying areas for improvement.
• Respond to reviews: Engagement is key to maintaining a good reputation online. The Ayrshare Reviews API allows businesses to respond directly to reviews, encourage conversation with customers and demonstrate your commitment to their feedback.
• Delete Answers: In some cases, it may be necessary to remove responses from reviews. The API provides the flexibility to delete responses, ensuring that your review interactions remain relevant and reflect your product values.

Integrating the Ayrshare Reviews API

Integrating the Ayrshare Reviews API into your app is straightforward. Here’s an example of how to use the API to download updates using JavaScript. You can get updates from your Google Business Profile or Facebook Page.

const API_KEY = 'API_KEY'; // Replace with your Ayrshare API key
const apiUrl="

const fetchReviews = async () => {
  try {
    const response = await fetch(apiUrl, {
      method: 'GET',
      headers: {
        'Authorization': `Bearer ${API_KEY}`,
      },
    });
    if (!response.ok) {
      throw new Error('Network response was not ok');
    }
    const data = await response.json();
    console.log('Reviews:', data);
  } catch (error) {
    console.error('Error fetching reviews:', error);
  }
};

fetchReviews();

Make sure you change 'API_KEY' with your original Ayrshare API key. Also, notice in the URL the query parameter of platform=facebook to get Facebook page rating updates.

What will be returned will be Facebook updates including positive reviews and negative reviews – some will be spam updates and some legitimate updates:

{
    "facebook": [
        {
            "created": "2023-07-11T21:14:41.000Z",
            "rating": "positive", // Rating postive, negative
            "review": "Makes things easy for connecting social accounts and publishing.",
            "reviewer": {
                "name": "Sue Smith",
                "id": "7283511115003"
            }
        },
        {
            "created": "2023-04-19T02:45:05.000Z",
            "rating": "positive", // Rating postive, negative
            "review": "What an amazing product",
            "reviewer": {
                "name": "John Smith",
                "id": "7501289573254"
            }
        }
    ],
    "lastUpdated": "2024-02-05T22:47:42.996Z",
    "nextUpdate": "2024-02-05T22:58:42.996Z"
}

Responding to a Review

Next, let’s look at how your business can actively manage your customer interactions with examples of responding to a review and deleting a review response. These endpoint functions are critical to maintaining an engaging and responsive online presence.

Responding to an update using the Update API requires that reviewId (from the call to get updates above) and the reply message. Here’s a JavaScript example that shows how to send a response to a Google business profile update:

const API_KEY = 'API_KEY'; // Replace with your Ayrshare API key
const reviewId = 'Review Id'; // Replace with the ID of the review you want to reply
const apiUrl = `

const replyToReview = async () => {
  try {
    const response = await fetch(apiUrl, {
      method: 'POST',
      headers: {
        'Authorization': `Bearer ${API_KEY}`,
        'Content-Type': 'application/json',
      },
      body: JSON.stringify({
        platform: "gmb", // Google Business Profile
        reviewId: reviewId,
        reply: "Thank you for your feedback! We're glad you enjoyed our service.",
      }),
    });
    const data = await response.json();
    console.log('Reply success:', data);
  } catch (error) {
    console.error('Error replying to review:', error);
  }
};

replyToReview();

In this example of Google updates, you will need to replace 'API_KEY' with your original Ayrshare API key and 'Review Id' with the ID of the update you are responding to. This function sends a POST request to the Ayrshare API, adding your response to the specified update.

Removes Review Feedback

There may be situations where you need to delete a review response. Whether it’s due to a typo or a change in response strategy, the Ayrshare Reviews API also supports deleting responses. Here’s how you can do it in Google reviews:

const API_KEY = 'API_KEY'; // Replace with your Ayrshare API key
const reviewId = 'Review Id'; // Replace with the ID of the review which contains the reply
const apiUrl = `

const deleteReviewReply = async () => {
  try {
    const response = await fetch(apiUrl, {
      method: 'DELETE',
      headers: {
        'Authorization': `Bearer ${API_KEY}`,
        'Content-Type': 'application/json',
      },
      body: JSON.stringify({ platform: "gmb", reviewId }),
    });
    const data = await response.json();
    console.log('Delete reply success:', data);
  } catch (error) {
    console.error('Error deleting review reply:', error);
  }
};

deleteReviewReply();

For this job, you will need to change 'API_KEY' with your Ayrshare API key and 'Review Id' with the ID of the response you intend to delete. This script sends a DELETE request to the Ayrshare API to delete the selected response.

Unfortunately no social networks allow you to leave reviews or remove reviews, only respond to reviews left by others.

These examples demonstrate the flexibility and control Ayrshare’s Reviews API offers businesses in managing their online reviews. By combining these capabilities, companies can ensure that their review management process is as robust and responsive as their customer service, fostering positive relationships and a strong online reputation.